ROLE: Global Marketing Strategy
Key purpose of the role:
The Marketing Insight, Strategy and Planning team are an integral component of the Client's Marketing team, responsible for providing the tools, insights, information and knowledge to enable the Client's sales community to win business. The Global Marketing Strategy Manager is accountable with contributing to the developing, monitoring and reporting of the marketing strategy across the global markets, in
order to drive profitable revenues via the sales channels.
Key personal qualities:
To facilitate the development and implementation of the Global Services Country/segment/vertical marketing plans by utilising marketing tools capability to translate business objectives into pragmatic, customer focused and profitable products and propositions. The individual will be an experienced marketer with the ability to review and implement the marketing strategy within the Client's customer base and sell innovative ideas to Client's internal and external stakeholders, both globally and country specific.
Principal responsibilities:
To lead ad-hoc projects to analyse / research market opportunities and provide recommendations on the actions GS can take. Likely to be in the 18 months+ timeframe
To assist in identifying and developing marketing strategy for use within the CLIENT'S marketing team and onwards to the major stakeholders;
To support the Global Services 3 year marketing strategy and annual rolling plan;
To assist in the review of the commercial basis on which BT does business. This will include at least reviewing the market mix, margins, SG&A – EBITDA performance and channel performance amongst others, in order to maximise CLIENT'S profitability;
To assist in reviewing the marketing strategy element of all marketing campaigns and programmes for appropriateness;
To support the development of GS country/segment/vertical marketing plans
To assess the business needs and challenges through research and liaison in order to provide a world class marketing performance;
Experience:
Typically 3-5 years experience of marketing planning and a track record of wider marketing knowledge (Will interplay and contribute to the end to end Marketing Strategy, Market Research and market segmentation processes, the delivery of Strategic options/data and delivery of the Marketing strategy for Global Services
Track record of developing and delivery of innovative solutions in support of customer and brand requirements;
Significant strategic planning and programme management experience;
Evidence of real and virtual team working;
Experience of working in an international marketing environment
Skills:
Strategic thinker with the ability to analyse and translate
market/business needs into innovative and customer focused results;
Commercially minded with a pragmatic approach which is easily tailored for local requirements;
Great financial acumen;
Excellent influencing skills with the ability to build buy-in and resilience to deal with set-backs;
Well developed prioritisation skills with the ability to juggle a large portfolio of projects with competing demands for time;
Self starter with lots of drive and determination, a deliverer;
Great relationship management and stakeholder managementskills, a good collaborator and teamworker;
Excellent communication and presentation skills.
Excellent customer engagement skills
Ability to operate in matrix environment and a culture of sharing and exploiting best practice in a shared services environment
Global Marketing Strategy, KPO
Delhi based KPO for Associate Director - Financial Research
An immediate opening with a Delhi based KPO for Associate Director -
Financial Research
Associate Director : AD plays a critical role in leading and managing
research projects and teams. As a senior member of the research group, this
position will provide day-to-day direction to research analysts engaged on a
range of projects and assignments and will work to develop and maintain
dedicated client relationships as required.
Primary Responsibilities Include:
. Lead research projects and client assignments ensuring appropriate
workflow planning, resource utilization, and quality assurance
. Guide team problem solving, the development of research strategies,
the application of analytical techniques and frameworks, and the creation of
research end-products
. Recruit, train, coach and develop research analysts
. Develop, maintain and foster client relationships as necessary
. Complete research, including data gathering and analysis, when
appropriate
. Contribute to the efforts to create a world-class research
infrastructure
. Lead and/or complete ad hoc research, knowledge building and
business development initiatives
General Qualifications:
To perform this role successfully, an individual must have:
. Inquisitive and superior problem-solving, analytical and
quantitative skills.
. Established track records of creatively retrieving and analyzing
complex business information
. Ability to synthesize information from diverse sources
. Present findings in a clear and concise fashion
. Excellent communication (both written and verbal) and interpersonal
skills
. Experience in managing multiple simultaneous projects with demanding
deadlines in a team setting is strongly preferred
Education:
An advanced degree in a business (economics, finance, quantitative
analytics) or any other discipline.
Experience:
. Ten to twelve years of experience, ideally with a research
organization, consulting firm or an investment bank.
. Experience in equity is must.
. Any exposure to debt and fixed assets will be an added advantage
Location Delhi / Gurgaon
Salary Range 18 lacs - 20 lacs pa
Regards,
Shantanu Saha
The Recruiters
B - 9 / 6335, Vasant Kunj
(Near G D Goenka School)
New Delhi - 110070
Tel. : +91-11-41787179 (Direct)
shantanu@therecruit ers.net
www.therecruiters. net