RBDM - LEADING MNC GIANT -- BASED AT ANY METRO --- 2 OPENING
A Leading MNC FMCG GIANT is looking in for" Regional Business
Development Manager " -- Based at Mumbai / Delhi / Chennai.
Job Profile :
1. NPD Launch :
Planning MO's
Aligning team on sell in plans
Coordination with brand teams to develop launch plans
and setting execution parameters.
Reviews/ update
Data management on launch.
2. BTL activation :
To collaborate with Trade Marketing and brand team to
plan and execute all below the line activity for the
region.
Area wise allocation of promotions within the region.
Custodian of region budgets- LSP/ Visibility etc,
(collaborate with brand team for funding).
Conceptualize, plan and roll out in store VPO generating
activities.
3. Trade scheme :
Conceptualize, design and rollout trade scheme, Review and
analysis.
4. Rack planning :
Coordinate with Merchandising Mgr for region specific
requirement of ageing stock.
5. Stock Management :
Liquidation of ageing stocks at region level.
Collaborate with Brand team and SDM team on liquidation
plans and funding.
6. Custodian of brand initiatives for the region :
Execution of Brand Initiatives .
Freezing quarterly Brand plans with RM/Brand team in terms
of on-ground execution.
7. Region data center :
Collection/ analysis/ review of region data
8. Custodian of brand initiatives for the region :
Execution of Brand Initiatives Freezing quarterly
Brand plans with RM/Brand team in terms of on-ground
execution.
9. Market share analysis :
Analyzing `ACN market research data and sharing with team.
10. Strategy plan and MWBs :
Tracking team wise KPIs and update RM based on 9 pillars of
S&D strategy & MWBs.
11. Custodian of region initiatives :
FSC execution (printing of brochures/certifica tes,
purchasing gift articles).
Review on FSC.
Wholesale/Slums activities in Metros.
LTC project mgmt.
Planning and execution of AGTM activities.
12. Brand visibility in the region :
Execution of outdoors and Regional Media buying .
13. FPR for rolling out national sales & marketing themes to
the Sales Teams.
14. Identification & building campaigns to encash new channels
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BATCH - 2001 / 2002 -- 0NLY FROM FMCG INDUSTRY.
PACKAGE - 15 TO 18 LAC
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Regards,
NARAYAN IYER
PRACTICE HEAD
CAREER AVENUES PLACEMENT
MUMBAI.
022 / 32973645 / 66921246
www.careeravenues. net
