Pls write to vivek_k@sifycorp. com directly on the subject
-----------------------
Position: Senior Manager
Experience: 6-8 years in marketing in Internet space -Online (e-commerce / content portals) / Telecom / Media / FMCG
Education: MBA from Premier management iinstitutes
Position: Manager
Experience: 3-5 years in marketing in Internet space -Online (e-commerce / content portals) / Telecom / Media / FMCG
Education: MBA from Premier management institutes
- Experience in Brand management and /or marketing areas (preferably in strong media or online companies but not a must)
- 3 to 7 years in Consumer Marketing Experience: person needs a good marketing base, branding, positioning, research, segmentation, defining value propositions, refining target audiences, identifying consumer needs through research, leading change. Telco experience will be a plus but not a must
- We need a person that will interface with end users, understand the need gap, understand the evolving internet usage trend, evolve marketing strategy, combine the specific consumer / business proposition and come up with a winning plan. A person that has experience in launching / re-launching brands with success (winning consumers hearts and minds) is also welcome.
- We need a person that know basics of PR, Research, Advertising, promotion and especially buzz marketing – once there will be times when the launch strategy will be to start low key and win influential recommendation.
- The person needs to define target customer and segment for Sify portals / e-commerce business, and define local marketing strategies and plans to address the identified segment.
- The person should also have business management skills or potential
- Person needs to have good cases of group collaboration
- The biggest soft skill required is of Innovation – creative out of the box thinking and execution is essential
- Person needs to have experience maintaining relationships with multiple vendors / agencies, keeping them motivated, briefing, and debriefing.
- Person needs to show strategic thinking / work but also the capability of turning strategy into action: a full end to end campaign project
Rgds
Vivek
