This is an exciting opening in American Express Gurgaon. Details given below:
Contact Name: Sanjeev Newar
Contact Email: sanjeev.newar@ aexp.com
Job Title: Business Analyst
Salary: At par with industry standards
Posting: Gurgaon, India
Job Requirements MBA or Master''s degree in Economics, Statistics or similar quantitative discipline with 0-2 years of experience.
Skills desired :
Excellent analytical skills
Strong on communication
Ability to work effectively in a matrix environment
Ability to handle multiple projects
Must be highly self-motivated with demonstrated ability to work proactively and independently to drive results.
Must possess out-of-box thinking
Knowledge of SAS, SQL and American express data and platforms will be added advantage.
Nature of Work :
The incumbent will be working across both the Internal & External Acquisition decision sciences team in OPEN (Small Business Group of American Express) and take a lead developing & implementing front-end targeting models. The incumbent will also be responsible for providing strategic solutions to business.
Specific responsibilities will include:
Develop & implement Default, behavioral , Incremental CMV, Response & Rating models for all campaigns across all channels in Acquisition incorporating the best practices in risk management
Provide explanation of customer behavior through customer profiling/segmentat ion.
Constantly look for new data source/elements to improve decision science.
Track and monitor the model performance and quickly come up with recommendations.
Recommend innovative solutions to Marketing to improve targeting strategy.
Work closely in a cross functional environment to productionalize decision science solutions
Rgds
Sanjeev
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